Lecture 1: Introduction to Event Planning and Management
Lecture 2: Types of Events in Hospitality
Lecture 3: Event Conceptualization and Design
Lecture 4: Venue Selection and Management
Lecture 5: Event Marketing and Promotion
Lecture 6: Supplier and Vendor Management
Lecture 7: Risk Management and Contingency Planning
Lecture 8: Event Logistics and Operations
Lecture 9: Sustainability and Green Event Management
Lecture 10: Event Technology and Innovation
Lecture 11: Event Budgeting and Financial Management
This course provides a comprehensive guide to event planning and management within the hospitality industry. Students will learn the fundamentals of event conceptualization, design, and execution, with a focus on types of events specific to hospitality. Key topics include venue selection, event marketing, supplier and vendor management, and risk management. The course also covers logistics, operations, sustainability practices, and green event management. Additionally, students will explore the role of technology and innovation in event planning, along with budgeting and financial management techniques. This course prepares students to manage successful and sustainable events in the hospitality sector.
