Event Planning and Management in Hospitality Certificate
This course provides a comprehensive guide to event planning and management within the hospitality industry. Students will learn the fundamentals of event conceptualization, design, and execution, with a focus on types of events specific to hospitality. Key topics include venue selection, event marketing, supplier and vendor management, and risk management. The course also covers logistics, operations, sustainability practices, and green event management. Additionally, students will explore the role of technology and innovation in event planning, along with budgeting and financial management techniques. This course prepares students to manage successful and sustainable events in the hospitality sector.