This comprehensive course explores the transformative role of data science and analytics in driving digital innovation. Covering key concepts from data collection and exploratory analysis to advanced techniques in machine learning, deep learning, and artificial intelligence, the course equips learners with the skills to apply data-driven solutions in real-world digital innovation projects. Topics include big data analytics, cloud computing, ethical AI, and the future trends shaping the field. The capstone project allows students to apply their knowledge to practical scenarios, preparing them for impactful careers at the intersection of data science and digital transformation.